free ebooks

 

 

 Home
105 Business & Investing > Marketing & Sales  
The Crowd A Study Of The Popular Mind by Gustave Le Bon

INTRODUCTION.
THE ERA OF CROWDS.

   The evolution of the present age -- The great changes in civilisation are the consequence of changes in National thought -- Modern belief in the power of crowds -- It transforms the traditional policy of the European states -- How the rise of the popular classes comes about, and the manner in which they exercise their power -- The necessary consequences of the power of the crowd -- Crowds unable to play a part other than destructive -- The dissolution of worn-out civilisations is the work of the crowd -- General ignorance of the psychology of crowds -- Importance of the study of crowds for legislators and statesmen.

   THE great upheavals which precede changes of civilisations such as the fall of the Roman Empire and the foundation of the Arabian Empire, seem at first sight determined more especially by political transformations, foreign invasion, or the overthrow of dynasties. But a more attentive study of these events shows that behind their apparent causes the real cause is generally seen to be a profound modification in the ideas of the peoples. The true historical upheavals are not those which astonish us by their grandeur and violence. The only important changes whence the renewal of civilisations results, affect ideas, conceptions, and beliefs. The memorable events of history are the visible effects of the invisible changes of human thought. The reason these great events are so rare is that there is nothing so stable in a race as the inherited groundwork of its thoughts.

Download

 Additional Info
 
 No. 134
 Posted on 7 June, 2006
 
218
 
 
Bookmark This Page
Facebook Twitter stumbleupon

Share
Email
Google

Link to us from your website or blog by using the code below in your html
   
@2008 ebooklobby privacy policy email: info [at] goaheadweb.co.uk